Eddie Zaratsian Collaborates with Joe Malone to Reveal The London Blooms

Eddie Zaratsian recently created the floral design for an event at Neiman Marcus where Jo Malone unveiled it’s new spring line of fragrances called The London Blooms.  He designed gorgeous arrangements and demonstrated how to create a window boxes, hanging basket and tabletop arrangement.  The ever amazing Marianne Lozano from Marianne Lozano Photography was there to capture these stunning images. Thank you Marianne!


Eddie Zaratsian, Creative Director

An understated style. Defined by an unconventional sense of sophistication. With taste that is rarified, yet a touch audacious. Timeless and elegant . . . but always infused with a charming dash of wit and whimsy.

It is exactly these distinctly British qualities that are the heritage, and heart, of Jo Malone London. Since its inception in 1994 — when our founder created a handful of scents revolutionary in their discerning simplicity — Jo Malone London has become a name internationally synonymous with all that is most coveted in British style.

The Jo Malone™ Studio orchestrates a world of bespoke luxury that is inspired by, and immersed in, modern British culture, curating collaborations between world-renowned master perfumers and London’s leading creative talent, from Savile Row to Sloane Street. In working with the most forward-thinking style mavens Jo Malone London is enduringly at the forefront of perfumery.



Rayce PR and Marketing

Wedding and Special Event Public Relations

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